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In this episode we have Nirav Mehta on board as a guest. We talk about his experience in Indian startups as well as business analytics and how he runs things over at Putler.com.
Furthermore we find out what are the 4 most important metrics for a WordPress plugin/theme development business, how to apply a data-driven approach to life and how to deal with cultural differences in practice.
Well, we are using Nirav’s Putler to track metrics for our website InkThemes and FormGet and I must say the software is really amazing in what it is able to do for us.
In our case we collect money through Stripe and 2 different PayPal accounts. With Putler we are able to get aggregated data of payments coming from multiple sources at one place.
Quite a big time saver for us.